Members Today Health Club Marketing

Health Club Targeted Direct Mail

We Cover All of Your Direct Mail Needs!

 

Prospect Mailers

Member Referral / Retention

Pre-Sales Campaigns

Plastic Guest / Gift Card Mailers

Targeted Mailing Lists

 
 

Why Direct Mail?

  • 55% read newspapers
  • 75% have Internet access
  • 95% have telephones
  • 98% have TV sets
  • 100% HAVE A MAILBOX!
  • You can’t “change the channel”
  • You can’t “delete” direct mail
  • You can’t “turn off” your mailbox
  • You can’t mark direct mail as “spam”
  • EVERYONE MUST GET THEIR MAIL
 

 

Personal Invitation

  • Signing a membership agreement is a personal decision. Direct Mail is a 1 to 1 personal communication between you and your potential client. Second only to face-to-face selling!
  • Direct Mail is “quiet.” Prospects learn about you without the interruptions and distractions of “noisy” online searches. Direct Mail creates a highly interactive experience via our Mobile Landing Page Solution…
  • Walking them through your business via a virtual tour “hot link” button
  • Create personal bond via a “meet the staff” hot link button
  • Hear what our clients say via social media hot link button

 

Proactive Communication

  • Reach out to new clients BEFORE they come searching for you!
  • YOU control the search process. Focuses on Your business – EXCLUSIVELY

 

Neighborhood Reach

Direct Mail Delivers….

  • Highly targeted to prospects in YOUR immediate service area
  • A higher quality client by targeting specific demographics such as household income, age, home value and more
  • A ‘sense of community’ by speaking directly to the neighborhood surrounding YOUR business.
 

 

Targeted Direct Mail

How Does the Targeted Direct Mail Process Work?

We provide the Health Club Industry, as well as the Martial Arts and Salon industries with custom, full color postcards at unbeatable prices that truly get results! Includes Everything: Design, Mailing List, Printing, and Postage!

We Make it Simple!

1Target Your
Neighborhoods.

2Choose Your
Campaign.

3Schedule
Your Mail.

 

 

Direct Mail for Health Clubs

A direct mail campaign is the most effective tool available to ensure your health club’s success. Our professional staff of consultants includes former club managers, owners, and health & fitness consultants, so we have first hand practical knowledge of what promotions sell, and what promotions work for your club! Use direct mail to attract new customers, increase sales, and increase cross selling to existing members. With direct mail, you have virtually limitless targeting capabilities! You can target a specific age range, gender, or income level, thus increasing your response rate.

Find Out More!

 

 

Direct Mail for Martial Arts Schools

Martial Arts School owners need direct mail solutions that create 1-on-1 communication between them and the prospect. Parents of young students are looking for more than just “belt tests”; they want to know that their child we will be in a fun and safe environment that will also challenge, encourage, and support them. Communicating all of this can be a difficult task, so do not leave it up to amateurs. At Members Today, we have been working with some of the nation’s largest martial arts schools to develop promotions that will fill your classes.

Find Out More!

 

 

Direct Mail for Tanning Salons & Hair Salons

Tanning salons and hair salons have a lot of competition. Some prospects are so concerned with style that they will pay anything to go wherever the “it place” is, but they are a very small minority. Most clients are looking for a good promotion. With a direct mail campaign, you can get a new prospect’s attention and get them in the door. That is when you can create the personal connection. Then with a regular schedule of mailing, you can keep their attention and create a loyal customer.

Find Out More!

 
 

Members Today Printing and Design Services Include:

 

Prospect Mailers

Most of your members are local, so why not connect with MORE of them? Direct mail is the most effective way to do just that. Radio and newspaper cover too broad of an area, but what if you could connect with prospective members within a 5 mile radius of your club? We’ve made it easy! Just choose your target neighborhoods, select a promotion, schedule your mail, and START signing up new members!

View our popular postcard designs.

Postcards are available in various sizes:
11.5″x6″, 8″x5″, 6″x4″, 12″x9″ Flats

Prospect Mailers

 
 

Member Referral / Retention

Attracting new members is only part of the game. If you are not marketing to current members, you are missing out on additional revenue. Cross-selling to existing members, introducing them to various other profit centers within you club, or offering incentives for members to try new programs and add family members. All are great strategies. Don’t forget to market to former/non-active members as well!

View our Member Mailers.

Postcards are available in various sizes:
11.5″x6″, 8″x5″, 6″x4″, 12″x9″ Flats

Member Referral / Retention

 
 

Pre-Sale Campaigns

Get your club started off in the black with a structured pre-sale campaign. A pre-sale campaign is a great way to start generating operating capital before you even open your doors for business. Get the word out early and offer prospects an exclusive membership offer that is available for a very limited time.

View our Pre-Sale Campaigns.

Postcards are available in various sizes:
11.5″x6″, 8″x5″, 6″x4″, 12″x9″ Flats

Pre-Sale Campaigns

 
 

Plastic Gift Cards / Gift Card Mailers

Instantly grab the attention of a client or prospect with a plastic gift card. Distribute them as perks for current clients or use them as a lead generation tool.

Postcards are available in various sizes:
11.5″x6″, 8″x5″, 6″x4″, 12″x9″ Flats

Plastic Gift Cards / Gift Card Mailers

 
 

Targeted Mailing Lists

Pinpoint exactly who you want mail to and in what neighborhoods. We do not restrict your mailing to zip codes or fictional territories. We work around your club in a radius to ensure that your mailing is reaching the prospects that are most likely to join your club or school.

Targeted Mailing Lists

 

 

Call us today for direct mail that gets results!
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