DATA ANALYTICS
Response Tracking & Route Performance Reporting
Optimize where you mail! Target High Performing Routes!
Stop over saturating routes. Optimize route rotation!
Track and Review Response and ROI.
At Members Today, we specialize in arming our clients with the most accurate Data Analytics and Response Tracking & Reporting in the fitness marketing industry. We have created a sophisticated, yet hassle-free reporting system that allows our clients to understand what are the best routes to mail, as well as allowing them to track response rates and compare them with prior health club direct mailings. Start getting the most out of your health club marketing!
Ready
to Fill Your Club?
Let’s Get Started Today!
Looks Complicated? Don’t worry. We do ALL the work for you….
ROUTE
PERFORMANCE
REPORT
Optimize where you mail!
Target routes based
on previous performance.
Target routes where
members already exist.
Stop oversaturating routes.
Optimize route rotation.
See exactly where you mailed
previous campaigns.
Increase your ROI with
informed route selections.
WEB
LANDING
PAGES
Why Use a Landing Page?
More and more consumers are responding to print advertising by going to the internet first.
Target routes where
members already exist.
With a landing page, a unique web URL is added to your direct mail to track web hits.
Using a landing page lets you capture and measure the web response much the same as a call tracking number.
RESPONSE
TRACKING
& ROI
Review your campaign’s performance for all club
locations in one easy report.
Track Call Response.
Track Web Response.
Track Member Joins.
Cost Analysis.
ROI Analysis.
DETAILED
MEMBER
PIN MAP
A visual representation of where your current members live
Helps with strategic decisions for new locations
Visual aid for mail route selections, guerilla marketing, and flyer distribution
Plot multiple locations to visualize membership overlap
Check out What Our Clients are Saying…
“Great response! This card was the best advertisement we have ever done. Still getting calls 6 weeks after the cards went out.” – Tim
“We’ve had a very good month so far. We are currently at 74 memberships…should close out at 80 or above. I’m pleased..” – Lisa
How Does the Targeted Direct Mail Process Work? We Make it Simple!
Looking for the Right Promotion to Fill
Your Club and CRUSH the Competition?
Visit our Design Portfolio, Call Us Today,
or Request a FREE Sample Pack!