Fitness Marketing Blog

Health Club Direct Mail for the New Year

In this age of digital dominance, where social media, email campaigns, and online advertising have become the norm, the idea of using direct mail marketing for health clubs might seem outdated. However, before you dismiss this tried-and-true method, consider the numerous

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How to Craft a Successful Direct Mail Campaign

In the competitive world of marketing, a well-executed direct mail campaign can be a game-changer for your business. If you’re wondering how to craft a successful direct mail campaign, you’ve come to the right place. Here is What You Need to

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gym members

How to Market Group Fitness Classes

As a health club owner, marketing group fitness classes is essential for increasing your club membership base. When done correctly, marketing your classes can lead to increased membership numbers and a more profitable club. In this blog article, we’ll explore various

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gym members

Best Practices for Gym Marketing

Standing out from the competition and running offers with reduced cost-per-lead and higher conversion rates requires a combination of strategic marketing, creative messaging, and an understanding of customer needs. We have put together some ‘best practices” for health club marketing. With

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