Fitness Marketing Blog

Boost Your Fitness Marketing with Online Reviews
The Power of Positive Reviews In this digital age, there is now a huge emphasis being placed on user reviews and they have become a huge part of fitness marketing. With major high profile review sites such as Google and Yelp just

The Science of Direct Mail Marketing and Digital Marketing
Direct Mail Marketing or Digital Marketing? One of the questions I often see debated in Fitness Marketing is: “What works better, Fitness Direct Mail Marketing or Fitness Digital Marketing?” Each side of the issue has its fervent supporters. Many of the fitness marketing industries most successful

Ultimate Guide to Fitness Marketing
Why is Fitness Marketing Unique? Let’s face it, most people just do not enjoy working out. In fact, only 20% of the US population meet or exceed physical activity guidelines. Simply put, most people in the US would rather spend their

Is Your Health Club Poised for a Spring BREAKout?
Spring is Another Great Time to Promote Your Health Club As spring approaches, many people start setting goals to be in-shape for summer fun. It’s like the “Part 2” to their New Year Resolutions, or perhaps, “New Years Resolution: The Sequel”.

Back to School Martial Arts Direct Mail
Back-to-School Martial Arts Marketing It’s time for back to school, so it’s time to start filling your martial arts classes with new students! This time of year, the most pressing issue on the minds of most parents is ensuring that their

Get New Members BEFORE Summer!
It’s that time of year again. it’s late Spring, and most people are scrambling to get their bodies in shape for summer. Whether it is to look good in new swimsuit, or just feel better so they can enjoy an active

Fitness Direct Mail – New Years Means New Members!
It’s no secret that New Year’s is the most important time of the year for fitness marketing and health clubs. It’s the time of year when club owners look forward to filling their clubs with new members and beefing up their EFT’s. It’s

5 Tips for Creating a Successful Direct Mail Campaign
Creating a successful fitness direct mail campaign can be a complicated process. There are many factors to be considered that can affect the success of your mail piece. So, before you lock yourself in your basement office and sit down with

Back to School is Martial Arts Season
The Back-to-School season is the very best time of the year for martial arts studios to advertise. Promotions that outline the benefits of martial arts and how they improve children’s success in school are very successful and get the attention of

Attract New Members with Plastic Gift Cards
You won’t find a more effective way to increase member retention, loyalty, and generate traffic to your club! At Members Today, our Plastic Gift Card prices are unbeatable! For slightly more than the cost of a standard card stock pass, you can

Fitness Marketing – Time for Your Summer Promotion
Spring has sprung and it is time for your health club to start pushing it’s summer promotion. At Members Today, we have a full portfolio of successful fitness marketing summer promotions for you to choose from. Perhaps your health club is

Fitness Marketing: Finding the Best Promotions
Find the Best Fitness Marketing Promotion and Start Filling Your Club with New Members! We are proud to announce the launch of our progressive new website, which allows gym owners to easily search through a vast database of highly successful fitness