Offer FREE Month for a Positive Review
One of the most successful strategies to enticing current members to leave a positive review on Google or Yelp is too offer them a free month added to their existing membership. This type of compensation has real value to the member, as you are now offering to give them something that they enjoy and that they already associate a high value too.
You can consider other rewards to entice members to leave positive reviews, such as a free personal training session or a free protein shake, but again, the power of offering the one-month free added as a reward is the fact that they already have a perceived value placed on their fitness membership. There are no barriers of unfamiliarity to bread down.
The one-month free reward program is also a great way for your staff to interact and build relationships with some of your health club’s most valued members. This is a win-win, because the member is getting something that makes them very happy, and your health club is getting something a very high value; a positive online review.
FREE Month Pass for a Friend or Family Member
Another great strategy to getting positive online reviews is to offer a free one-month pass to friends and family of current club members. This a win-win on a few levels.
- You make an existing member happy
- You create an opportunity to sell a new membership
- Your health club gets a positive review