Digital marketing vs direct mail marketing

Unleash the Power of Direct Mail Marketing for Your Martial Arts School

In today’s digital age, where online marketing dominates the advertising landscape, it’s easy to overlook the benefits of traditional marketing methods. One such method that continues to deliver exceptional results is direct mail marketing. For martial arts schools seeking to expand their reach and attract new students, direct mail can be a powerful tool. In …

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website design

Common Mistakes Fitness Business Owners Make on Their Websites

As a health club owner, your website should be an extension of your business, but it often gets overlooked – and this can be costly. You want your website to be inspiring, easy to navigate and drive customers to your gym. Unfortunately, many fitness business owners make common mistakes when creating their website – and …

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gym member

How to Appeal to Millennials with Health Club Marketing

Millennials, generally defined as those born between 1981 and 1996, are a highly influential demographic when it comes to the health and fitness industry. They are known for valuing health, wellness, and convenience, and they are highly engaged with digital and social media. They are also avid consumers of health and fitness information, reading up …

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gym members

Best Practices for Gym Marketing

Standing out from the competition and running offers with reduced cost-per-lead and higher conversion rates requires a combination of strategic marketing, creative messaging, and an understanding of customer needs. We have put together some ‘best practices” for health club marketing. With the right combination of strategy and technology, you can stand out from the competition …

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